Wurl is a prominent technology company specializing in connected TV (CTV) and video distribution solutions for media companies, content creators, and streaming platforms. Founded in 2011 and headquartered in Palo Alto, California, Wurl's mission is to power the future of television by enabling seamless global distribution, monetization, and audience engagement for video content across FAST (Free Ad-Supported Streaming TV) channels and major streaming services. The company provides a comprehensive platform that connects video producers with streaming services, facilitating content delivery, dynamic ad insertion, and audience analytics. Wurl serves hundreds of media brands and is recognized as a leader in the FAST and CTV ecosystem. With a team of over 100 employees, Wurl has garnered industry acclaim for its innovation and rapid growth. In 2022, Wurl was acquired by AppLovin, a move that further strengthened its position in the digital video and advertising technology markets
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